White Winters is a pioneering initiative led by Ski Sport Finland and Solved, focused on developing sustainable solutions for winter sports events and destinations. Its main goal is to promote sustainability in winter sports, benefiting athletes, event organizers, sports federations, and travel destinations.

Event organizers and winter sports destinations present their challenges, and the program’s partners work to provide solutions. The initiative welcomes companies and organizations that offer sustainability-enhancing solutions and services for winter sports, events, and venues.